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The Air Jordans numbered series has come a long way since it originally released as a Nike Basketball shoe. On the way to the top, it transcended the shoe industry as well as the game itself. Preceding the initial Air Jordan 1 (I), basketball shoes were typically white, and Michael, as well as his shoes, were frowned upon for rocking colorways that did not go along with NBA rules. In fact, MJ was fined for wearing the classic black / red colorway in the shoe.
In 2007 Ryan and Jon had discussed an early idea for GREATS but didn't do anything with it. Then, in late 2012 they got together and said, "What if?" What if we built a vertical men's footwear brand that made high quality product and sold it direct to the consumer at a value price. Ryan and Jon knew that the wholesale business of selling to 3rd party retailers was inefficient and that inefficiency was paid for by you, the customer, in the form of higher prices. And with the idea of building a better sneaker for less, GREATS was launched in August 2013 and quickly became an instant "Classic" selling out of most styles within 90 days and as GQ says "Shaking up the sneaker to store inventory flow" and as FORBES says "Greats is building the next Great footwear company.
Here is a list of my personal favorite sneakers
1.Retro 11 Space Jam
2. What the Kobe 9 low
In 1996, Kevin Plank, a 23-year-old former University of Maryland special teams captain, turned an idea born on the football field into a new industry that changed the way athletes dress forever. Back in his playing days, Plank hated having to change his sweat-soaked cotton T-shirts over and over again during two-a-days. Knowing that there simply had to be something better, he set out to create a solution.
Reebok's history began way back in 1890, when a shoemaker named J.W. Foster developed the first known running shoes with spikes, enabling athletes to run faster than ever before. Reebok has come a long way since then.
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